Media Kit for Content Creators: Template for Small Accounts.

Media kit templates usually come with the numbers already filled in, and they start big. One Canva kit made for UGC creators comes with 550K followers in it. A free Figma template rolls every platform into one 240K "total reach" box.¹ That's a sensible layout for an account with a large audience to sell. No wonder content creators who are nowhere near 10,000 followers ask whether they're big enough to need a media kit at all.²

Your size changes what a brand will pay for a post. It doesn't change what the kit is for. A brand reads a media kit to decide whether paying you to post is a good bet, and that comes down to questions any account can answer honestly: who watches you, what happened when brands worked with you before, and what you're offering. The free template further down is built around those answers. No email, no sign-up.

Which document is the brand asking for?

"Media kit" gets used for several different things, so check what the brand wants before you build anything. The request usually tells you.

Only the first row needs a media kit. It's built on your audience and what your posts have done, which is why it belongs to deals where you post on your own account: a sponsored post, or a gifted product or service the brand hopes you'll share.

The second row is where people get tangled. Some brands looking for UGC, the photos and videos a brand runs on its own pages and ads, still ask for a "media kit,"² and some templates billed as UGC kits are sponsored-post kits with a new label. That Canva kit for UGC creators, for one, is labeled for a lifestyle influencer and prices picture and video posts, stories and a giveaway.³ When the brand posts the videos itself, your follower count never enters the deal. What the brand needs is proof you can make the content, which means samples and a price. Send those, and say why:

Thanks for reaching out! Since these videos will run on your own channels,
here's what's relevant: my portfolio [link] and my rates for [deliverable] [link].
If you'd also like a post on my account, I can send audience numbers for that too.

A "UGC media kit" should be exactly that: your samples and rates on one page, with no audience numbers needed. Plenty of UGC creators use the label, and it's fine as long as the page leads with the content and the price. UGC portfolio examples has a one-page layout built for exactly this request. If you'd rather that answer were already waiting where brands look, a creator marketplace does the same job: on Modliflex, your portfolio and the rates you set sit on one profile that brands browse before they order.

A press kit is the odd one out. Cambridge's business dictionary defines it as information given to journalists about a product, service or company,⁴ so it's made for someone writing a story, not someone deciding whether to pay you. A short bio, a few photos they're free to use, and a contact cover it.

Do you need a certain number of followers first? No. Nobody sets a minimum for a kit you make yourself. A kit for 900 followers is just shorter: less to report about your audience, more weight on what your posts have done. The follower minimums you'll hear about belong to the platforms' own brand marketplaces, covered further down. And at a small size the kit doesn't have to lead. When you pitch a brand, the two numbers that matter (your typical views and who's watching) fit in the email itself, as the brand deals guide explains, with the kit linked underneath for the brand that wants more.

What to include in a media kit

A good media kit gets a brand from "who's this?" to "let's talk money" without three rounds of questions. Seven parts do it, and they fit on one page.

Keep that page easy to skim. One performance marketer, describing how they review creators' pages for brands, said they want to get through one in a minute or less, and that half the time they're on a phone.⁵ That's one person's habit, but it makes a safe design brief: one column, your name and email at the top, nothing a reader has to zoom in on.

1. Header. Your name or the account's name, your main handle, where you're based, the languages you post in, your category, and a business email. Country, language and industry are among the creator details brands can filter by in TikTok's creator marketplace,⁶ so put them where a brand sees them first. For a pet or family account, add who runs it ("managed by Sam Ortiz").
2. Who you post for. One line on what you make and who watches it. "Twenty-minute dinners for people who cook for one or two" tells a brand more than a paragraph of bio.
3. Audience. Followers, typical views and who's watching, from your own analytics, with a date.
4. See the work. Three links to posts on your own account: the one closest to the brand's category, a typical post, and a branded or gifted post, labeled as such. Live posts beat screenshots here, because the brand sees the views and comments in place.
5. Results. What happened when brands worked with you, each line labeled Paid, Gifted or Affiliate.
6. What you offer. Two or three packages named by deliverable ("one Reel plus three Stories with a link"), with what's included by default, say one round of edits and the paid-partnership label. Ad use gets its own line, priced separately, because running your post as an ad is a separate deal.
7. Next step. What the brand should send you (the product or service, timing, budget range), how fast you reply, and the date you last updated the kit.

Leave out the long bio, the wall of logos, and your phone number or home address. A kit gets forwarded around a brand's team, so it should only carry what you're happy for strangers to see. YouTube gives a similar warning about the media kit it builds for creators: be comfortable sharing its data with whoever receives the file.⁷

If you post on more than one platform, give your main one the full set of numbers and the others one line each. Don't add them up into a single "total reach" figure. A brand can't book a total, and adding audiences counts anyone who follows you in two places twice.

The audience numbers, done honestly

Most templates get this part wrong for small accounts, and it's the part a brand can check. TikTok One's creator search lets brands filter by median video views, engagement rate, and the audience's country and age group.⁶ Meta's Creator Marketing Hub shows brands a creator's total followers, the accounts reached and engaged over the last 30 days, and a breakdown of that engaged audience.⁸ Use the same measures and your kit lines up with what a brand can see for itself.

Where the numbers live. Take every figure from the platform's own analytics, never from memory or a third-party estimate.

• Instagram. Insights are free for any public account and cover up to the past 90 days. Follower trends, including top locations and age range, appear once you have at least 100 followers. Demographics for the people who viewed or engaged with your content need a preset timeframe and more than 100 accounts; if the last 7 days doesn't show them, a longer preset might.⁹ Meta labels these figures estimates, so round them.
• TikTok. Analytics lives in TikTok Studio, in the app or on the web, and you can pick the last 7, 28, 60 or 365 days or a custom range. The Viewers and Followers tabs show age, gender and top locations, which TikTok partly infers with predictive models.¹⁰ TikTok says you get more insights about your viewers once you have 100 followers.¹¹
• YouTube. In YouTube Studio, open Analytics, then Audience, for age and gender plus your top countries, with age groups and countries ranked by watch time.¹² YouTube holds back demographics when a video or time period doesn't have enough data, and it doesn't publish the threshold. A range longer than 30 days can fill them in.¹³

Use the median for typical views. Not the average, and never your best post. List the views on your last 10 posts, leaving out anything from the past few days while its views are still climbing. Sort them and take the middle. With 10 posts there are two middle numbers, so take the halfway point between them. Ten made-up Reels show the difference:

610 · 740 · 820 · 880 · 950 · 1,040 · 1,120 · 1,310 · 2,050 · 14,800

The average is 2,432, dragged up by one viral video. The median is 995. A brand that books you expecting 2,400 views and gets about 1,000 will remember the gap. Ten posts, or the last 30 days, is also the window the brand deals guide uses for pricing, so the number in your kit is the one you price from. Show the range next to it ("610 to 14,800") and the spike is on the record without pretending it's normal.

Print the engagement formula, or leave the rate out. There's no standard formula. In TikTok One's project reports, engagement rate is likes, comments and shares divided by video views.¹⁴ Modash, a creator-search tool, measures Instagram engagement as median likes divided by followers.¹⁵ Instagram's insights and TikTok's analytics overview report the counts (views, likes, comments, shares) and leave the rate to you.⁹¹⁰ The same account can score very differently depending on who's counting. If you list a rate, put the formula and the window beside it. For the ten Reels above, 1,483 likes, comments and shares across 24,320 total views works out to 6.1%. Or skip the rate and give the inputs.

On YouTube Shorts, say which views you mean. Since March 31, 2025, YouTube counts a Shorts view each time a Short starts or replays, and the older measure is now called engaged views.¹⁶ Either works in a kit, as long as it's labeled.

Keep who's watching to the top line. Your top two or three countries and your largest age group are enough ("US 71%, Canada 8%; mostly 25 to 34"). Platform demographics are estimates, so decimals add precision that isn't there. Audience fit is worth the line, though: in an IAB survey, 56% of brands named audience alignment among their top criteria for choosing a creator.¹⁷ If your account is under the thresholds above, describe your audience in words instead ("mostly people cooking for one or two"), and don't invent percentages.

Date it, and keep the receipts. Put the source and month above the block ("Instagram Insights, updated October 2026"), give each figure its own window as the template does, and keep a second page with screenshots of the same screens. One commenter summed it up: "The kit is your sales page, screenshots are your receipts."¹⁸ Instagram's insights only reach back 90 days, so take your screenshots every month. You can't recover last spring's numbers later.

Leave off lifetime totals, growth percentages from a tiny starting point, platforms you've stopped posting on, and any number you couldn't screenshot.

Results, before and after your first paid deal

For a small account, results do more selling than reach does. A gifted post that pulled several times your median views says something your follower count can't.

Write each result as one line: the brand or product, what you made, the month, what happened, and a label (Paid, Gifted, Affiliate or Own purchase). "What happened" means numbers you can see: views against your median, saves, shares, link clicks, code uses. TikTok's guidance for creators notes that some advertisers care most about clicks, purchases or sign-ups, and value creators with a track record of getting people to act.⁶ A results line is that track record.

The labels matter. A gifted post is still a result, and labeling it keeps a brand from thinking it's looking at paid work. What doesn't belong is gifted or practice work under a "brands I've worked with" heading. The portfolio build guide covers what to put in that section's place before you have brand work.

No brand work yet? An organic post about something you bought counts, labeled Own purchase. So do affiliate results, such as the clicks and sales your link drove.

After a paid post, ask how it went. You can see your own views and engagement, plus link clicks and code uses when they're tracked to you. The brand sees the bigger picture: total sales or sign-ups, and how the post did if it ran as an ad. One commenter who says they've spent ten years approving creator deals on the brand side suggests asking the brand how the content performed, including whether it ran as an ad.¹⁹ Ask for a line you can quote in the same message:

Hi [name], thanks again for [campaign]. On my side it's at [views] views,
[link clicks] link clicks and [code uses] code uses after two weeks.
Two quick questions:

1. How did it perform on your side? Total sales or sign-ups, and whether you ran
   it as an ad (and how it did there) would all help me.
2. If you were happy with it, could I quote a line from you in my media kit?
   With your name and role, or just the brand name, whichever you prefer.

A quote from a brand is worth the ask. In the same IAB survey, 58% of brands named creator reputation among their top criteria,¹⁷ and a quote from a past partner speaks straight to it. Use only what they actually wrote, and only with their OK.

One more check before you link a past post: any sponsored or gifted post in your kit should already carry its disclosure, because a brand looking through your work will notice if it doesn't. The disclosure guide covers what counts and where the label goes.

A media kit template to copy

How much does a media kit cost? Nothing, if you make it yourself. Paid templates and done-for-you kits exist, but what they sell is the design, and the content is what a brand reads. Copy this into a Google Doc, a Notion page or a Canva design, fill the brackets, and delete any line that doesn't apply. It fits on one page once the brackets are gone.

[NAME OR ACCOUNT NAME]  ·  [@main handle]  ·  [city, country]
[Category]  ·  posts in [languages]  ·  [business email]
[Managed by [name]: pet and family accounts only]
Live copy: [link to this kit online]

WHO I POST FOR
[One line: what you make, and who watches it]

AUDIENCE  ([platform] analytics, updated [month year])
[Platform]: [followers] followers
Typical views: [median] (median of my last 10 posts; range [low] to [high])
Engagement: [rate]% ([formula], [window])        <- optional
Top countries ([window]): [country] [%], [country] [%]  ·  Largest age group: [range]
Also on [platform]: [followers] followers, typical views [median] ([source], last 10 posts)
Screenshots: page 2

SEE THE WORK
1. [link]  [closest to the brand's category]
2. [link]  [a typical post]
3. [link]  [branded or gifted, labeled]

RESULTS
[Brand or product]  ·  [what I made]  ·  [month]  ·  [what happened]  ·  [Paid / Gifted / Affiliate / Own purchase]
[Brand or product]  ·  [what I made]  ·  [month]  ·  [what happened]  ·  [Paid / Gifted / Affiliate / Own purchase]
"[One line from the brand, used with permission]"  [name, role, brand]

WHAT I OFFER
[Package 1: deliverable, e.g. 1 Reel + 3 Stories with a link]
[Package 2: deliverable]
Included: [1 round of edits]  ·  paid-partnership label
Ad use (partnership ads, Spark Ads): priced separately
Videos for your own ads and pages: portfolio at [link]

NEXT STEP
Send the product or service, timing and budget range to [email]. I reply within [time].
Rates: [rate card on request / from $[__] per package]

PAGE 2: RECEIPTS
Screenshots of the analytics screens behind every number above, dated.

Nadia's kit, at 1,860 followers

Here's the template filled in for a made-up creator, Nadia Brooks, who posts quick dinners on Instagram. Her views are the ten Reels from the median example above.

NADIA BROOKS  ·  @nadiacooksquick  ·  Columbus, Ohio, US
Food and cooking  ·  posts in English  ·  nadia.collabs@example.com
Live copy: [link to this kit online]

WHO I POST FOR
Twenty-minute dinners for people who cook for one or two and hate washing up.

AUDIENCE  (Instagram Insights, updated October 2026)
Instagram: 1,860 followers
Typical views: 995 (median of my last 10 Reels; range 610 to 14,800)
Engagement: 6.1% (total likes + comments + shares ÷ total views, last 10 Reels)
Top countries (last 30 days): US 71%, Canada 8%  ·  Largest age group: 25 to 34
Also on TikTok: 940 followers, typical views 1,300 (TikTok Studio, last 10 videos)
Screenshots: page 2

SEE THE WORK
1. [link]  One-pan gnocchi, my most-saved Reel this month
2. [link]  A typical weeknight Reel (1,040 views)
3. [link]  Cast-iron skillet, gifted, disclosed with #ad

RESULTS
Cast-iron skillet  ·  1 Reel  ·  September 2026  ·  14,800 views (about 15 times my median), 610 saves  ·  Gifted
Meal-kit brand  ·  1 Reel + 3 Stories  ·  September 2026  ·  1,120 views, 38 link clicks, 9 code uses  ·  Paid

WHAT I OFFER
1 Reel + 3 Stories with a link
1 recipe Reel with the product in use, posted on a weeknight
Included: 1 round of edits  ·  paid-partnership label
Ad use (partnership ads): priced separately
Videos for your own ads and pages: portfolio at [link]

NEXT STEP
Send the product or service, timing and budget range to nadia.collabs@example.com. I reply within a day.
Rates: rate card on request

What to notice:

• The biggest number on the page is a result, 14,800 views on a gifted post, and it's labeled Gifted. The follower count sits in one plain line.
• Every audience figure says where it came from and when, and page 2 backs each one up.
• The median, 995, is less than half the 2,432 average. The range shows the viral Reel without passing it off as typical.
• The engagement rate carries its formula, so a brand can compare it with its own numbers.
• Link 1 is her most-saved recent Reel because this is the master copy. For a specific brand, she swaps in the post closest to its category.
• There's no brand quote yet. The meal-kit brand hasn't answered her request for one.
• The offer's last line points brands that want videos to post themselves to her portfolio, instead of repeating it here.

After her first few paid deals, the paid lines move to the top of the results, a quoted line appears under them, and the rates line may get a starting price. The audience block gets fresh numbers and a new date each month.

Rates, length, and link or PDF

Rates depend on who asked. If a brand asked for your kit, include your rates or attach your rate card, which saves them a round trip. If you're pitching cold, leave prices out of the first message (the pitch guide explains why) and lead with your two numbers instead. If the kit sits on a public link, "rate card on request" and a "from" price both work, with the same trade-off as rates on a UGC portfolio: a published price filters out tiny budgets, while "on request" keeps you flexible. If the kit goes out linked under a cold pitch, use "on request," so the first message stays free of prices. For what to charge in the first place, the brand deals guide walks through pricing a first sponsored post.

Keep it to one page, plus the receipts. If something matters, it goes on page one; page two is only for the screenshots that back it up.

Make the link and the PDF from one file. Keep a live link (a view-only Google Doc, a Notion page or a view-only Canva link) and export a PDF from the same file. Paste the link in emails and your bio; the PDF is for brands that want a file to forward. A PDF makes a weak UGC portfolio, because the videos have to play inside it. A media kit has nothing to play: its links open your posts in the app, and YouTube's own media kit comes as a PDF.⁷

Aim for a file well under 10 MB. Gmail's attachment limit for personal accounts is 25 MB, and anything bigger turns into a Drive link.²⁰ Outlook counts the message and attachments together, with a 20 MB cap for internet email accounts and 10 MB by default on Exchange business accounts.²¹ Full-size phone screenshots add up fast, so compress them before you export.

Test the link. Open it in a private browser window and on your phone before anyone else does. Two failures to check for: a Canva link that opens the editor instead of the view-only page, and a Google Drive link that makes the brand request access. The portfolio examples post linked earlier has the rest of the checklist.

Keep it current. Update the numbers monthly and change the date each time. Name the PDF with the month (nadia-brooks-media-kit-oct-2026.pdf), so anyone can see it's recent. Work from one master copy, and for a brand you especially want, duplicate it and move the most relevant result and link to the top.

When a platform builds the kit for you

Some platforms hand brands your numbers directly, which changes how much work your own kit has to do.

If you're in the YouTube Partner Program, YouTube builds a media kit for you. In YouTube Studio on a computer, the Earn page lets you download it as a PDF, with your channel stats and demographics, top audience categories, top videos and branded campaign videos. You can pick up to four videos per card, choose the categories, and hide cards you don't want shown.⁷ YouTube can also share your channel insights with brands directly if you turn that on.²²

On Instagram, Meta's creator marketplace opens at 1,000 followers, for creators 18 or older with a public professional account.²³ Brands using Meta's Creator Marketing Hub then see your reach and engagement straight from Instagram.⁸

TikTok One's sign-up page lists no follower minimum: you need to be 18 or older, in a country where it has launched, and within TikTok's community guidelines and branded content policy, though brand projects need at least 1,000 followers.²⁴ Once you're in, brands see your median views and engagement rate without asking.⁶

So are media kits still relevant? Inside those tools, less than they were: your platform profile is the kit, so keep its fields filled in. Everywhere else, your own kit is what the brand reads: in an email or a DM, when an agency wants something to forward, and whenever your account sits below those thresholds.

Six steps to a finished kit

1. Open your analytics and write down the views on your last 10 posts. Take the median, note the range, and screenshot the screens you read them from.
2. Note your top countries and largest age group, if your platform shows them, and screenshot those screens.
3. Pick three links: the post closest to the brand you're sending it to, a typical post, and a branded or gifted one.
4. Write one line about what you make and who watches it.
5. Fill in the template, add your results with their labels, and date it.
6. Share it as a view-only link, export the PDF, and open both on your phone.

Then put the link in your bio, so the next brand that asks gets it in one tap.

Footnotes

1. Canva, "Media Kit UGC Creator One Page Minimal Modern Blue" template, labeled for a lifestyle influencer, with a 550K follower placeholder: https://www.canva.com/templates/EAFhkui_oWA-media-kit-ugc-creator-one-page-minimal-modern-blue/ . Figma Community, "Content Creator Media Kit Template" by Nerd Or Die, free, with a 240K "Total Reach Across All Media & Platforms" placeholder: https://www.figma.com/community/file/1341937652439371849/content-creator-media-kit-template . Both viewed October 5, 2026. ↩

2. Reddit, r/influencermarketing (June 2026): a videographer pitched content to a sushi restaurant and was asked for a media kit; building one from Canva templates, they worried they weren't a large enough creator because their numbers weren't near 10,000 followers. One person's experience. https://www.reddit.com/r/influencermarketing/comments/1txt5bm/ ↩ ↩²

3. Canva, "Media Kit UGC Creator One Page Minimal Modern Blue" template (viewed October 5, 2026): a one-page kit labeled "Lifestyle Influencer" that lists follower, reach and engagement figures and prices picture posts, stories, video posts and a giveaway. https://www.canva.com/templates/EAFhkui_oWA-media-kit-ugc-creator-one-page-minimal-modern-blue/ ↩

4. Cambridge Business English Dictionary, "press kit" (viewed October 5, 2026): a marketing term, also called a press pack. Neither Cambridge nor Merriam-Webster lists "media kit." https://dictionary.cambridge.org/dictionary/english/press-kit ↩

5. Reddit, r/UGCcreators, "What I look for in a UGC portfolio from the brand side" (March 2026): a performance marketer who has worked at brands, mostly apps, on reviewing creators' pages in a minute or less, half the time on a phone, with name and email at the top. One person's view. https://www.reddit.com/r/UGCcreators/comments/1rw826w/ ↩

6. TikTok One Help Center, "Best practices for creators to be discovered for brand collaboration" (last updated June 2026): advertisers can filter creator search by creator country or region, industry, language and follower count; by audience country or region and age group; and by median video views and engagement rate. Advertisers focused on business results value creators with a track record of driving clicks, purchases or sign-ups. https://ads.tiktok.com/resources/help/article/best-practices-for-creators-to-be-discovered-for-brand-collaboration ↩ ↩² ↩³ ↩⁴

7. YouTube Help, "How to use Media Kit" (viewed October 5, 2026): available to all creators in the YouTube Partner Program, viewed and downloaded on desktop in YouTube Studio from the Earn page; includes channel banner and bio, top audience and shopping categories, key channel stats and demographics, branded content campaign videos and top videos; up to 4 videos and 5 categories per card; cards can be hidden; downloads as a PDF; creators should be comfortable sharing the data with whoever receives the PDF. https://support.google.com/youtube/answer/11322980 ↩ ↩² ↩³

8. Instagram Help Center, "About insights on Meta Creator Marketing Hub" (viewed October 5, 2026): brands see a creator's total followers and the accounts reached and engaged in the last 30 days (counting ads), plus a breakdown of the engaged audience on the creator's profile. https://help.instagram.com/372976294747081 ↩ ↩²

9. Instagram Help Center, "About Instagram insights" (viewed October 5, 2026): free for public accounts; timeframes within the past 90 days; follower trends from 100 followers; audience demographics need a preset timeframe and more than 100 accounts reached or engaged; these metrics are estimated; Interactions counts likes, comments, saves and shares, and no engagement rate is listed. https://help.instagram.com/788388387972460 ↩ ↩²

10. TikTok Creator Academy, "Introducing TikTok analytics" (last updated October 1, 2026): analytics in TikTok Studio in the TikTok app, on the web and in the TikTok Studio app; date ranges of the last 7, 28, 60 or 365 days or a custom report; the overview shows views, likes, comments and shares; viewer age, gender and locations are inferred by predictive models. https://www.tiktok.com/creator-academy/en/article/tool-analytics-intro ↩ ↩²

11. TikTok Help Center, "Analytics about my followers are not displayed" (viewed October 5, 2026): more insights about viewers once an account has 100 followers. https://www.tiktok.com/support/faq_detail?id=7133058396747536897 ↩

12. YouTube Help, "Understand your YouTube audience" (viewed October 5, 2026): the Audience tab in YouTube Studio Analytics shows which age ranges add most to watch time, the gender distribution of the audience, and the geographies with the most watch time. https://support.google.com/youtube/answer/9314416 ↩

13. YouTube Help, "Understand limited data in YouTube Analytics" (viewed October 5, 2026): demographics can be limited when data falls below thresholds YouTube doesn't publish, and extending the period past 30 days can show more. https://support.google.com/youtube/answer/9101241 ↩

14. TikTok One Help Center, "About TikTok One Project Reporting" (last updated October 2025): engagement rate is likes, comments and shares divided by total video views. https://ads.tiktok.com/resources/help/article/about-tiktok-one-campaign-reporting ↩

15. Modash Help Center, "Understanding engagement rate and how Modash calculates it" (February 12, 2026): for Instagram, median likes divided by followers. https://help.modash.io/en/articles/6542471-understanding-engagement-rate-and-how-modash-calculates-it ↩

16. YouTube Help, "Get started creating YouTube Shorts," section on changes to the Shorts views count (effective March 31, 2025): a view counts each time a Short starts to play or replay, and the previous metric is now called engaged views. https://support.google.com/youtube/answer/10059070 ↩

17. IAB, "Creator Economy Ad Spend to Reach $37 Billion in 2025, Growing 4x Faster than Total Media Industry, According to IAB" (press release, November 20, 2025, on IAB's 2025 Creator Economy Ad Spend & Strategy Report): more than half of brands said creator reputation (58%) and audience alignment (56%) are among their top criteria when selecting a creator. https://www.prnewswire.com/news-releases/creator-economy-ad-spend-to-reach-37-billion-in-2025-growing-4x-faster-than-total-media-industry-according-to-iab-302621013.html ↩ ↩²

18. Reddit, r/Twitch, thread on presenting stats to brands with screenshots or a media kit (April 2026), a commenter's reply. One person's view. https://www.reddit.com/r/Twitch/comments/1swgqkx/ ↩

19. Reddit, r/UGCcreators (September 2026), comment from someone who says they have spent ten years approving creator deals on the brand side: after a post, ask the brand how it performed, including view rate, engagement rate and whether it ran as an ad. One person's advice. https://www.reddit.com/r/UGCcreators/comments/1wi8mrj/ ↩

20. Gmail Help, "Send attachments with your Gmail message" (viewed October 5, 2026): personal accounts can send up to 25 MB in attachments, and larger files are sent as a Google Drive link. https://support.google.com/mail/answer/6584 ↩

21. Microsoft Support, "Reduce attachment size to send large files with Outlook" (viewed October 5, 2026): a 20 MB limit for internet email accounts such as Outlook.com or Gmail and a 10 MB default for Exchange business accounts, counting the message and its attachments together. https://support.microsoft.com/en-us/outlook/reduce-attachment-size-to-send-large-files-with-outlook ↩

22. YouTube Help, "Manage channel insights sharing with third-party advertisers, brands, and platforms" (viewed October 5, 2026): creators can turn on sharing of their channel insights with advertisers, brands and platforms. https://support.google.com/youtube/answer/16261569 ↩

23. Instagram Help Center, "Eligibility requirements for creators on Meta Creator Marketplace" (viewed October 5, 2026): 18 or older, a public professional account, at least 1,000 followers, and agreement to Meta's partner monetization policies. https://help.instagram.com/1389278101788752 ↩

24. TikTok One Help Center, "How creators can sign up for TikTok One" (last updated July 2026): creators 18 or older in countries where TikTok One has launched, who meet its Community Guidelines and Branded Content Policy, can sign up; taking part in projects requires 1,000 or more followers, plus requirements that vary by project. https://ads.tiktok.com/resources/help/article/how-creators-can-sign-up-for-tiktok-one ↩